Insights Institute

"How to write a five-sentence email…Whether UR young or old, the point is that the optimal length of an email message is five sentences. All you should do is explain who you are, what you want, why you should get it, and when you need it by."

While exaggerated for effect, this strikes me as sound advice. And, in the context of a discussion about education, I’m reminded of the “hamburger essays” we used to have to write in school. Yeah, sure, there aren’t many times in life where you have to sit down and write an actual 5-paragraph essay, but they sure did encourage you to think about structure, rhetoric, and arc. As ever, that bit of constraint gives you the focus needed to improve the quality of your presentation.

Man, in retrospect, I’ve sent a lot of emails that could and should have been whittled down to five sentences (if that).

Below is a great video of Guy Kawasaki that can really inspire you. Have fun watching.

The Art of the Start




source: http://www.43folders.com/2007/07/12/five-sentence-email

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